Affordable Local SEO Services
Search Engines are the #1 resource people use to find local businesses
Advertising in the Yellow Pages and newspapers is outdated; today, customers search for local businesses the moment they need them. Without local SEO services, you’re missing out on cost-effective opportunities to provide potential customers with the information they need exactly when they’re ready to visit and make a purchase.
Local SEO
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Google reports that 97% of consumers search for local businesses online.
Local SEO services work for every business – big, small, standalone or multiple locations
Although many businesses can succeed with customers from around the globe, a significant number of buyers still prefer to work with local companies, even if the products or services don’t require a local provider. We always incorporate local SEO into our overall strategy for both the front and back end of your website, recognizing that people often prefer face-to-face interactions with their collaborators. If you’re not optimizing for SEO, you’re overlooking a group of customers who are naturally inclined to be loyal to your business.
Get the people who know how to leverage local SEO services for small business and franchises alike
Local SEO services are valuable for all types of businesses, whether it’s a national franchise with multiple locations or a small, two-person startup. You need a local SEO provider whose services are tailored to boost your website traffic, foot traffic, and phone inquiries.
Here are just a few of the benefits local SEO services can bring to your company:
Affordable local SEO services like these can boost your visibility in your immediate area, but more importantly, they will ensure your company has an edge when a potential client in your area searches for a company like yours.
Let’s say your company is located in Boston, and someone in that city searches for the type of service your company provides. Even if the searcher never asks for businesses in Boston, Google knows where that person is located, and they will give priority to businesses that are most likely to appeal to this particular searcher.
As far as Google is concerned, that priority is given to the business that has optimized for SEO. Which is just one of the reasons it’s worth the investment.
- You’ll be found on mobile devices when customers are looking for a company like yours right now.
- You’ll be able to monitor your online reputation and deliver excellent customer service in plain sight of new customers
- You can ensure your company’s name, address, phone number, and other critical info is accurate in every location
- You can build a better user experience by providing maps, reviews, and enhanced content to casual browsers
- You’ll see your loyalty among existing customers improve with reviews and feedback on various sites
Our Affordable local SEO services include:
- Ensuring your business profile information is 100% accurate and fully completed.
- Verifying that your NAP (Name, Address, Phone number) is consistently correct across all online platforms.
- Setting up or optimizing your Google My Business account.
- Creating and optimizing your Bing Places profile.
- Claiming or setting up your Apple Maps listing.
- Claiming or creating your Yelp business listing.
- Enhancing your business profiles with photos, videos, descriptions, and promotions.
- Optimizing your listings by categorizing them properly and structuring your data for better search engine visibility.
- Actively monitoring and managing customer reviews to maintain a positive online presence and address any concerns swiftly.
- Building local citations by listing your NAP in trusted, high-quality local directories.
- Distributing coupons across top coupon-sharing websites to increase visibility and diversify your backlink profile in a search-engine-friendly way.
- Adding local business markup to your homepage for improved search engine understanding.
- Creating and optimizing dedicated location landing pages.
- Getting listed on key local and niche-specific directories to further boost your local presence.
Local SEO FAQ
What is local SEO?
Local SEO is optimizing a business’s online presence to appear in local search results. This includes optimizing the business’s website, listings on local directories, and Google My Business profile to improve visibility in localized searches.
Why is local SEO Important?
Local SEO is essential because it helps businesses attract local customers ready to buy. A significant portion of local searches results in a visit to a store within 24 hours, making SEO essential for businesses that rely on local customers.
How Does Google Determine Local Rankings?
Google uses several factors to determine local rankings, including relevance (how well a listing matches the search), distance (how far the listing is from the searcher), and prominence (how well-known the business is). Optimizing these factors can help improve your local search rankings.
What is Google My Business?
Google My Business (GMB) is a free tool that allows businesses to manage their online presence across Google, including Search and Maps. Optimizing your GMB profile can improve your business’s visibility in local search results and attract more customers.
How Can I Improve My Local SEO?
Improving your local SEO involves several steps, including claiming and optimizing your Google My Business listing, getting listed in local directories, obtaining local backlinks, ensuring NAP (Name, Address, Phone Number) consistency across the web, and collecting and responding to online reviews.
What Are Local Citations?
Local citations mention your business’s name, address, and phone number on other websites. Citations from well-regarded websites can help improve your Local SEO by validating your business’s existence and location.
How Do Online Reviews Affect SEO?
Online reviews significantly impact SEO as they provide social proof and can improve your business’s visibility in local search results. Encouraging satisfied customers to leave positive reviews and responding to reviews can enhance your Local SEO efforts.
How Often Should I Update My Local SEO strategy?
SEO is an ongoing process. Regularly updating your listings, optimizing your website for local keywords, and collecting new reviews are essential to maintain and improve your local search rankings.